August 22, 2018
There’s nothing 9 to 5 about agriculture.
The sun keeps rising and setting, temperatures fluctuate, humidity varies, pests and diseases develop. Crops don’t stop needing care on weekends, holidays or after hours. Capturing metrics from remotely placed sensors (anywhere in the world), the ZENSIE platform’s there to keep tabs on your crops in real-time, and (based on rules you set) get in touch with you and/or your colleagues when action needs to be taken. And with new updates to make it even more mobile-friendly, we’re making sure you’re informed on the state of your crops, and confident making decisions— whatever the time, wherever you are.
“I can’t be everywhere at once”
Usually, when we hear about “global agriculture”– we hear about the challenges it’s facing. “Global” hunger, “global” overpopulation, “global” pressures on land and productivity. But what about the solutions?
Just looking at our customer base, we see the interconnected, global nature of crop production. Consultants in Italy are remotely monitoring and advising on crops in the Middle East, growers are comparing and learning from multiple facilities— with headquarters in the Netherlands, but greenhouses in Russia, Kenya or the west coast of the United States.
And then there’s the very basic needs to travel on business, or take a holiday. Consultants can stay up-to-date on their customers’ status while out of the country, and agribusiness owners can sleep soundly, knowing that if something out of the ordinary happens, they’ll know immediately.
Physical presence is not only no longer a prerequisite to stay involved with your crops and their needs, but with the new and improved ZENSIE we’re taking it one step further: working with and analyzing data is equally powerful and convenient on the go.
It takes a village
Agriculture is far from insular. From research groups to growers’ organisations, supplier to customer across the chain, and simply neighbour to neighbour— there’s just so much knowledge within this sector. And as growers experiment and adapt every season, the learnings are continuous and cumulative.
Our updates to the ZENSIE platform make the exchange of that knowledge practical, case-based, and tied to real (and real-time) contexts.
With groups and comments, physical proximity never stands in the way of fully-informed decision-making for your crops, or any stakeholder’s ability to participate in the process. If you’ve got your smartphone or tablet (or computer of course), you have access to all the live and historical information on how what your crop has been through, and what condition it’s in. With the ability to drill down data, view comments, and stay on top of ongoing conversations within charts, you also get a full overview of every stakeholder’s opinions and recommendations on how to act.
Closing the feedback loop
Monitor, analyze, confer and act. All possible within ZENSIE, even with remote colleagues across the globe.
When it comes to protecting crops and optimising their production, time is of the essence. The ecosystem of stakeholders needed to ensure crops are fresh, delicious, sustainable and profitable on their journey from farm to fork need the flexibility of a platform that lets them respond to pressing crop needs whenever, wherever. That’s why making real-time crop monitoring and collaboration mobile-friendly is so crucial.
When it comes to optimising user interfaces, sometimes it’s the little things we barely notice that make the biggest impact. A shifted button here, a new search bar there— all designed to make an experience more seamless and intuitive (in this case, on phones and tablets.) You can read about the specific changes we’ve made in this post, but when it comes to updates in the interface, we almost hope you don’t notice.