Like most websites, 30MHz uses cookies to remember you so that we can deliver an optimised browsing experience. Select ‘Accept all’ if you’re okay with accepting cookies from UserEngage (webchat and lead generation), Hotjar (website improvement) and LinkedIn (tailored ads). When you select ‘Accept only necessary’, we will place cookies that let you use our website properly by remembering your preferences and for anonymous statistics. For more information, please see our cookie policy and privacy notice.

Accept all
Accept only necessary

Royal Norfolk Show: Crops have feelings too

June 12, 2018

Ask anyone– British agriculture is at a turning point. Increased productivity is a necessity, and data is the driving force behind it. But farmers don’t have time for cumbersome tech that takes forever to deploy and learn to use.

Luckily, remote crop-level monitoring doesn’t have to be difficult. We’ll be at the Royal Norfolk Show to tell British farmers all about it.

What the show’s about
The Innovation Hub at the Royal Norfolk Show (27-28 June 2018) is looking at ways that technology can provide alerts to farmers, from monitoring livestock behaviour to detecting disease, and how new knowledge about genomics can be used to accelerate plant-breeding programmes and improve the resilience and nutritional value of our food crops.

30MHz will be there with Agritech-East, part of a diverse group of technologists, farmers and researchers – to provide an insight into how new thinking is helping to overcome the challenges of feeding more with less.

We’ll be showcasing our smart sensing platform, ZENSIE, as well as some of the sensors that power it with real-time, crop-level data. Accurate data on crops and growing environment is crucial for the decision making to enable timely delivery of the right nutrients and irrigation and for disease prevention. We’ll be sharing real customer success stories, ask us anything.

See you on 27 and 28th June at the Royal Norfolk Show!

How can smart sensing transform your industry?
Sensory data from physical environments is helping businesses across industries make better decisions, improving productivity and cutting costs. Let's talk about how smart sensing can work for your organization. Get in touch below.

Solving the food crisis will have to be collaborative

Practically every article about agricultural technology opens with the statistic about how many people we’ll have to feed in X year. (By 2050, a global population of 9.8 billion will demand 70% more food than is consumed today.) So how do we adapt and keep going? Some claim to have the exact answer, but let’s ...
Read more

There’s no way we’d miss Cereals 2018 in Cambridgeshire

Smart sensing is transforming agriculture, helping growers make better, quicker decisions based on accurate, real-time information on their crops and environment. It’s for greenhouses, vertical farms, cold storage– and not least of all, for arable farming. That’s why there’s no way we’d miss joining over 20,000 farmers, agronomists and industry professionals on the 13th & ...
Read more

Wengfong nurseries upgraded to smart sensing tech, and is reaping the benefits

Wengfong Nurseries, leading growers of Chrysanthemum cuttings based in the Cameron Highlands district of Malaysia and the biggest propagator in the country, upgraded from inaccurate handheld sensors and data-loggers (read: time wasted with manually taking measurements) to monitoring EC, VWC, temperature/humidity, and PAR (sunlight strength) remotely with 30MHz wireless sensing technology. The results? More accurate data ...
Read more