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News

Digital agriculture meets plantation management

An interview with Sinarmas Forestry’s Kong-Ming Chok A leader in sustainable plantation management, Indonesia-based Sinarmas Forestry manages companies that operate forest plantations in Sumatra and Kalimantan. The company aims to balance sustainability with profitability, implementing environmentally-conscious plantation practices while creating jobs and opportunities for local communities without compromising the quality material it supplies to customers ...
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GreenTech aftermovie

During this edition of GreenTech we opened our stand to our platform users. The topic of conversation was digital horticulture. And that led to a lot of interesting conversations.
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Integrating the human element with manual input

Data is always most powerful when it’s combined from a variety of sources. The more context you have available to you, the more informed your decision-making. Well documented, easy to explore information is always an asset, whether it’s validating tried and tested methods, providing extra support to a hunch, or creating the space for an ...
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A clearer, objective picture: Madestein’s Jonathan Zwinkels on integrating climate control with 30MHz

Since it was founded by two husband and wife teams in 1982, Madestein UK has earned its reputation as a leading supplier of Leafy Salads and Herbs across the United Kingdom. The company currently focuses on growing whole head lettuce (round lettuce, curly leaf lettuce, red butterhead lettuce) and fresh basil and the propagation of ...
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Silos are for grain, not data

We make technology for agribusiness. And we’re as serious about the “agri” as we are about the “business,” because they’re inextricably linked. By providing technology to horticulture, we’re helping our customers orchestrate and balance nature, technology and the flow of information. Data-driven approaches to all aspects of growing crops, from cultivation to sustainability or pest ...
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Join us at Greentech 2019

From 11 – 13 June 2018 we’ll be hosting a Digital Agriculture discussion at GreenTech Amsterdam. With 450 exhibitors, global market leaders and innovators, GreenTech Amsterdam presents a comprehensive overview of horticulture technology. The exhibition provides a stage for greenhouse builders, horticulture suppliers, machine companies, soil and substrate producers, lighting partners and seed suppliers. Register for ...
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30MHz receives investment of € 3.5 million

“The ease of use of ZENSIE should become the market standard” 30MHz has received an investment of 3.5 million EUR. The amount is used to accelerate product development and to further improve worldwide distribution. It is 30MHz’s vision to create a space where all products and services are digitally accessible for growers, advisers, suppliers, distributors ...
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ZENSIE for crisis communications

ZENSIE is a platform built for collaboration around data. That means making it easy to work with a variety of data sources (sensor data, climate control, traceability insights) and making it simple and intuitive to discuss and explore that data with colleagues, wherever they might be. The ability to engage, together, on real-time and historical ...
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Tackling pests and disease in an environment that’s anything but uniform

Readers of this month’s edition of The Grower, the technical journal for horticulture published by the AHDB might recognise a familiar image: the pointed microclimate sensor from 30MHz. In a contributed article, Ant Surrage, Technical Development Specialist at Fargro, goes in depth on the importance of quality data when crafting an integrated pest management (IPM) programme. ...
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In-platform collaboration can tackle industry-wide challenges

Here’s what we believe: to serve the horticultural sector well, an agridata platform needs to make comparing locations easy– whether those locations are down the road, across the country, or across the globe. If you follow us on social media, you’re likely to have seen photos from a whole range of greenhouses and indoor farms working with ...
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